Acronym Fatigue Series Introduction: why I'm wary of acronyms
The author explores their personal aversion to the overuse of acronyms in modern communication and marketing. They contrast the high frequency of acronyms in English-speaking tech culture with their relative scarcity in Spanish and academic humanities disciplines.
In a recent post , I did a brief critique of what I called Acronym Marketing. It was so brief that it may have looked like it came from ignorance. But in reality after reflecting on it, I think it comes from two places: cultural differences and due to their overuse in marketing (As someone said it succinctly: HLA. Humans Like Acronyms). I hereby announce my new four part series: AFS (Acronym Fatigue Series), where I will explore my acronym aversion for my readers enjoyment:
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