AI-powered TVs adjust color, sound, and even power consumption
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Smart TV manufacturers are integrating AI to enhance the viewing experience for sports fans, specifically during the World Cup. These features automatically adjust picture quality, sound, and energy consumption, while also upscaling lower-resolution content to near-4K quality.
Smart TVs with streaming apps were the main selling point during the 2022 FIFA World Cup. This year, soccer fans still following the tournament after Brazil’s elimination are finding something different: more realistic images, larger screens, and artificial intelligence features that automatically adjust color, sound, and even energy consumption.
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