The Hindu·2 min read·medium

Alive App Is Riding India's Experience Economy Wave

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Alive App Is Riding India's Experience Economy Wave
AI Summary

Alive App is seeing significant growth as urban Indians shift their leisure spending toward curated, local lifestyle experiences. The platform focuses on exclusive, creator-led activities, signaling a broader trend in the 'experience economy' over traditional travel or entertainment.

BENGALURU, India , July 21, 2026 /PRNewswire/ -- What began as occasional weekend plans is increasingly becoming a lifestyle choice for urban Indians. According to insights from Alive App, India's AI-powered platform for curated lifestyle experiences, consumers are actively seeking meaningful experiences closer to home, signalling a broader shift in how leisure time is being spent.

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