TechCrunch·3 min read·medium
Apple stockpiles inventory as it braces for ‘significant supply constraints’
A
Amanda Silberling
✦AI Summary
Apple is significantly increasing its inventory levels to mitigate supply chain constraints and memory shortages caused by high demand for AI hardware. Despite strong quarterly sales, the company is facing rising production costs and has begun increasing prices for some hardware products.
As the generative AI boom drives steep demand for hardware components, Apple and other hardware makers are facing what outgoing CEO Tim Cook calls “a hundred-year flood [on] memory pricing,” which is severely impacting the cost of producing iPhones, MacBooks, and other devices.
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