The Hindu·2 min read·medium
Cipla Health's new 'W.H.O. hai toh woh ORS hai' campaign highlights the importance of knowing the correct ORS
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✦AI Summary
Cipla Health has launched an awareness campaign titled 'W.H.O. hai toh woh ORS hai' to educate consumers on identifying W.H.O.-approved Oral Rehydration Solutions. The initiative addresses the gap between ORS awareness and the actual knowledge of proper medical formulations.
The initiative aims to encourage informed ORS purchase by promoting awareness of W.H.O.-recommended formulations
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