CNBC·4 min read·medium

Cocoa prices are easing. So why is chocolate still so expensive?

S
Sawdah Bhaimiya
Cocoa prices are easing. So why is chocolate still so expensive?
AI Summary

Despite a significant drop in cocoa commodity prices, chocolate manufacturers are maintaining high retail prices due to previous supply chain pressures and strategic business decisions. Major companies like Lindt and Nestlé report that consumer demand has softened following recent price hikes.

Cocoa prices are beginning to ease after a record-breaking rally, but don't expect cheaper candy just yet as the world's biggest chocolate makers turn to social media-inspired products and other strategies to win shoppers back.

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