Don’t screw this up, Marvel
The latest Spider-Man film has achieved record-breaking box office success, highlighting the strength of the Sony-Marvel collaboration. However, the author argues this success does not necessarily solve the broader creative slump currently facing the Marvel Cinematic Universe.
In less than a week, Spider-Man: Brand New Day raked in $1 billion worldwide and had the biggest box office opening weekend in Hollywood history. The feature has been a reminder of why Sony is probably never going to give up the Spider-Man film rights, and highlighted how Marvel Studios was smart to strike a deal to bring the character into its own films. But as successful as Brand New Day has been, the larger MCU has been stuck in a confounding slump for the past few years. And while this latest Spider-Man movie was truly excellent, it’s not necessarily a sign that Marvel has figured out how to get things back on track.
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