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Search Engine Journal·3 min read·medium

Google's Mueller On First Link Priority & Link Obfuscation

M
Matt G. Southern
Google's Mueller On First Link Priority & Link Obfuscation
AI Summary

Google Search Advocate John Mueller advised against over-engineering website HTML to manipulate 'first-link priority' for SEO purposes. He suggested that such tactics are likely unnecessary and could lead to unintended technical issues.

John Mueller responded to a plan to hide homepage links from Google in hopes only one internal anchor text would count, known as "first-link priority."

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