Philstar.com·3 min read·medium

How Avida helped shape a new era of brand storytelling

A
Anthea Grape
How Avida helped shape a new era of brand storytelling
AI Summary

Avida Land and The Philippine STAR developed a successful partnership centered on branded multimedia storytelling. The collaboration evolved from traditional TV projects into short-form cinematic films known as VIEWtorials.

MANILA, Philippines - The partnership with The Philippine STAR grew from a pioneering TV project into award-winning multimedia content.

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