TechCrunch·3 min read·medium
How Lightspeed found their newest hire… via Instagram DM
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Dominic-Madori Davis
✦AI Summary
Venture firm Lightspeed has hired content creator Claire Zau to help the firm connect with founders and tech-curious audiences through social media. This move reflects a broader trend of venture firms building internal media arms to bypass traditional journalism and reach audiences directly.
Earlier this year, Lightspeed made headlines when it announced that Claire Zau, an investor and popular tech content creator, would join the venture firm. She has more than 100,000 followers on TikTok and over 250,000 followers on Instagram, where she breaks down the day’s biggest tech trends.
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