How vaccine skeptics use storytelling effectively to create powerful but medically inaccurate messaging
Researchers are studying how vaccine-hesitant groups utilize storytelling to effectively disseminate medically inaccurate information. The study suggests that these groups often bypass scientific data in favor of personal narratives, which can be more persuasive to the public.
Vaccine skeptics have been around as long as vaccines have – for more than 200 years. Volanthevist/Moment via Getty Images How vaccine skeptics use storytelling effectively to create powerful but medically inaccurate messaging Published: July 27, 2026 8:40am EDT https://theconversation.com/how-vaccine-skeptics-use-storytelling-effectively-to-create-powerful-but-medically-inaccurate-messaging-265194 https://theconversation.com/how-vaccine-skeptics-use-storytelling-effectively-to-create-powerful-but-medically-inaccurate-messaging-265194 Link copied Share article Share article
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