ITV sells media and entertainment arm to Sky for £1.6bn

ITV has agreed to sell its media and entertainment divisions, including its broadcast channels and ITVX streaming service, to Sky for £1.6bn. The deal aims to bolster Sky's ability to compete with global streaming giants, though ITV's studio arm remains independent.
Image source, Getty Images By Faarea Masud Business reporter Published 6 July 2026, 07:53 BST Updated Just now ITV is selling its media and entertainment divisions to Sky for £1.6bn in a deal that the companies say will create a strong rival to global streaming giants.
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