NDTV·2 min read·medium
Kerala High Court Allows Centre To Exclude Landing Page Views From Official TV Ratings
✦AI Summary
The Kerala High Court has upheld a government policy to exclude 'landing page' views from official television ratings. The policy aims to ensure that TRP data reflects only programs that viewers actively choose to watch.
Under the new policy, these automatic views will no longer be included in official TV ratings. The Centre says only programmes that viewers actively choose to watch should count towards TRPs.
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