The Hindu·3 min read·medium
Kerala Tourism to set apart 20% of marketing funds to woo Arab tourists, says Tourism Minister
T
The Hindu Bureau
✦AI Summary
Kerala Tourism is allocating 20% of its marketing budget to attract tourists from Arab nations, citing their high spending habits. The state aims to boost its economy by promoting monsoon tourism and Ayurveda during the traditional off-season.
Kerala Tourism will set apart 20% of its marketing funds to woo tourists from Arab countries, considering that tourists from those countries play a decisive role in the growth of tourism in the State, Tourism Minister P.C. Vishnunadh said here on Thursday (July 23, 2026).
traveleconomybusiness
✦
Get the full story
Sign up for Headlinne to unlock AI insights, political bias analysis, and your personalized news feed.
Create free accountAlready have an account? Sign in