Deadline·1 min read·medium
'Moana' Sets Sail With $4.5 Million In U.S. Previews
A
Anthony D'Alessandro
✦AI Summary
Disney's live-action adaptation of Moana is underperforming at the domestic box office. Initial estimates suggest a weekend opening between $40 million and $45 million, falling short of the projected $60 million target.
FRIDAY PM: In regards to how far Disney’s live-action take on Moana will go this weekend, this answer is not far, with afternoon estimates showing a previews/first Friday around $17 million at 3,875 theaters for a 3-day between $40M-$45M — well below the $60M-plus that was hoped for on the horizon. That puts the island [...]
entertainmentbusiness
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