TechCrunch·3 min read·medium
Netflix invented binge-watching. Now it may have outgrown it.
S
Sarah Perez
✦AI Summary
Netflix's signature binge-watching model is facing challenges as viewers increasingly abandon shows before the second season. The platform is now competing with short-form video apps like TikTok and Reels, which offer more immediate, algorithm-driven entertainment.
A buzzy Bloomberg report citing Netflix data suggests viewers are increasingly abandoning popular shows before the second season. The likely reasons aren’t hard to guess: Netflix frequently cancels shows, there’s too long a wait in between seasons, and much of Netflix’s content is designed for an algorithm instead of for the sake of art.
technologyentertainmentbusiness
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