Deadline·1 min read·easy
Netflix To Stop Biannual Viewership Reports Amid Scrutiny
K
Katie Campione
✦AI Summary
Netflix announced it will reduce its viewership reporting frequency from biannual to annual starting in 2027. The company stated this shift is part of a broader strategy to prioritize content quality over raw engagement metrics.
After four years of biannual viewership reports, Netflix is pulling back a bit on the transparency front. The streamer revealed Thursday that, beginning in Q1 2027, it will only release one engagement report each year. In its earnings report, the company says this is part of its shift in focus to quality over quantity. In [...]
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