The Hindu·2 min read·easy

Onida plans comeback with new categories

T
The Hindu Bureau
Onida plans comeback with new categories
AI Summary

Electronics brand Onida is planning a market comeback by 2027-28, focusing on new product categories and a refreshed advertising strategy. The company aims to increase sales five-fold and expand its retail footprint.

Electronics brand Onida is planning to enter in some new categories by 2027-28 apart from its traditional television, air-conditioner as it plans to make a comeback.

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