Photos show people lining up around the world for the iPhone 18 Pro launch
Apple has launched the iPhone 18 Pro globally, drawing large crowds to retail stores from Sydney to New York. The new device features upgraded camera technology and AI-integrated software, while consumers await the upcoming foldable iPhone Duo.
Why it matters
The global launch of flagship hardware remains a key indicator of consumer demand and the health of the premium smartphone market.
It's iPhone 18 Pro launch day, along with new Apple Watches and AirPods. Yui Mok/PA Images via Getty Images The iPhone 18 Pro is here. Per usual, iPhone fever is global. From Sydney to Manhattan, fans are lining up at Apple stores. The iPhone 18 Pro is more expensive but gets fancier camera tools. Fans of the folding iPhone Duo have to wait until October. As the sun rises across the world, it's casting light on long queues outside Apple stores. Friday is launch day for the iPhone 18 Pro and iPhone 18 Pro Max . That's left a trail of fans gathered outside Apple stores, hoping to be among the first to leave with the company's newest phone. The new Apple Watches and AirPods 5 also arrive today.
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