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Selena Gomez wants your fragrance to feel more personal: Meet Rare Beginnings

C
Casey DelBasso
Selena Gomez wants your fragrance to feel more personal: Meet Rare Beginnings
AI Summary

Selena Gomez's beauty brand, Rare Beauty, has expanded its fragrance line with the launch of 'Rare Beginnings' perfume and two layering balms. The products are marketed as a personalized scent experience designed to evoke feelings of new beginnings.

Selena Gomez's Rare Beauty brand is expanding its fragrance lineup with the launch of Rare Beginnings Eau de Parfum and two new Fragrance Layering Balms.

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