The Hindu·3 min read·medium

Silverpush Helps Epitaph Group Reverse the Algorithm to Win Big at Cannes Lions 2026

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Silverpush Helps Epitaph Group Reverse the Algorithm to Win Big at Cannes Lions 2026
AI Summary

Silverpush and the Epitaph Group won awards at the Cannes Lions 2026 for a campaign that used AI-driven contextual intelligence to reach vulnerable youth. The campaign successfully targeted content previously deemed 'brand-unsafe' to connect young people with mental health resources.

Agency partner Epitaph Group and McCann Canada take home two Gold and one Silver at Cannes Lions 2026, on a campaign with Kids Help Phone, which was partly powered by Silverpush's AI-driven contextual intelligence.

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Silverpush Helps Epitaph Group Reverse the Algorithm to Win Big at Cannes Lions 2026 — Headlinne — headlinne