Supercheap Auto delivers high octane zombie action in latest Best Performing Oils campaign via Taxi Film Production and Chimera Project
Supercheap Auto has launched a new marketing campaign titled 'Redline Delivery,' featuring a high-octane film with Australian motorsport stars and influencers. The campaign promotes their oil products through a zombie-themed narrative set in a car graveyard.
Now in its eleventh year, the much-anticipated campaign centres around a seven-and-a-half-minute online film called Redline Delivery. The film features a team of high performance delivery drivers trying to get oil to Supercheap Auto in time for the big oil sale, while evading a horde of oil-craving zombies as they skid, drift and crash among the precariously stacked wrecks at the fictitious Redline Wreckers.
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