Synthesia’s AI training platform is moving beyond videos into live coaching
Synthesia is expanding its AI video platform to include 'Roleplay Sessions,' a live coaching tool that allows employees to practice high-stakes conversations with AI avatars. This move shifts the company's focus from simple content generation to performance management and behavioral training.
For years, Synthesia’s pitch was to use AI to help enterprises create interactive training videos, in minutes, for a fraction of the cost normally associated with developing corporate educational materials. The startup’s newest product is making a different bet — that the real moat in enterprise AI isn’t just generating content, but in proving that it worked.
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