The Golden Age of British Ice Cream

This essay explores the 'golden age' of British ice cream between 1976 and 1991, a period defined by innovations in packaging and manufacturing. It highlights how technical advancements allowed for the mass-market success of iconic pre-made ice cream cones.
Good morning and welcome to Vittles . Today’s essay by Ruby Tandoh is about the most influential decade-and-a-half in British ice cream culture — a fertile period from 1976 to 1991 during which most of the ice creams you’ll find in a British freezer today were invented. This essay is adapted from Ruby’s book All Consuming , which was released in paperback last month. To buy it, please click here .
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