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Ars Technica·3 min read·medium

TikTok users don't have as much agency over their FYPs as they think

Jennifer Ouellette
TikTok users don't have as much agency over their FYPs as they think
AI Summary

Research from Northwestern University suggests that TikTok's algorithm often ignores negative user feedback, such as the 'not interested' button, unless users provide consistent, repetitive signals. The study indicates that users have less control over their content feeds than they perceive.

the almighty algorithm TikTok users don’t have as much agency over their FYPs as they think The “not interested” feature is your friend, but users must intentionally and constantly curate their FYPs

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TikTok users don't have as much agency over their FYPs as they think — Headlinne — headlinne