Hacker News·3 min read·medium

TIME Is Serving AI Bots a Different Website, with Ads Built In

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TIME Is Serving AI Bots a Different Website, with Ads Built In
AI Summary

TIME magazine is serving different versions of its website based on the user-agent, providing a stripped-down markdown version to AI crawlers while showing full HTML to human browsers. This practice appears to be integrated with an ad-tech vendor to track and monetize AI bot traffic.

TIME is now serving two different versions of its website. Humans get the magazine. AI crawlers get a stripped down markdown copy with ads baked in that no person will ever see.

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