CNBC·4 min read·medium
To keep growing, incoming Best Buy CEO first wants to go smaller
L
Laya Neelakandan
✦AI Summary
Incoming Best Buy CEO Jason Bonfig plans to revitalize the retailer by shifting focus toward smaller-format stores to improve market reach and customer engagement. This strategy aims to combat slumping sales caused by economic factors and changing consumer behavior.
Best Buy is at a critical juncture as the consumer electronics retailer aims to revitalize its performance under incoming CEO Jason Bonfig , who spoke exclusively with CNBC about his strategy for the company.
businesseconomy
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