BBC News·3 min read·medium
What Sky buying ITV could mean for your favourite shows
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✦AI Summary
Sky is nearing a deal to acquire ITV's media and entertainment business, including the streaming platform ITVX. While the move aims to create a major commercial streaming rival to Netflix and Disney Plus, ITV's public service broadcasting obligations ensure free-to-air content will remain available for the foreseeable future.
Image source, ITV Image caption, Love Island, hosted by Maya Jama, is said to generate ITV's biggest 16 to 34 audience
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