TechCrunch·3 min read·medium
Whatnot acquires Shaped to power real-time live shopping recommendations
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Lauren Forristal
✦AI Summary
Livestream shopping platform Whatnot has acquired Shaped, a machine learning startup, to enhance its real-time recommendation engine. The integration aims to improve personalization and discovery for users as the platform scales its live commerce operations.
Livestream shopping app Whatnot announced Wednesday that it has acquired Shaped , a machine learning company that specializes in real-time recommendation and search systems. The deal is meant to strengthen Whatnot’s discovery and personalization capabilities as the platform continues to expand across new product categories and millions of buyers.
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