TechCrunch·3 min read·easy
Why is OpenAI selling a ChatGPT basketball?
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Amanda Silberling
✦AI Summary
OpenAI has released a branded basketball as part of a new merchandise line, alongside a mini keyboard, as part of a 'Pause. Play. Prompt.' campaign. The move has drawn skepticism regarding the company's branding strategy and the relevance of physical products to its AI mission.
You may have heard that OpenAI released its first piece of hardware this week: a $230 mini keyboard . You may not have heard that alongside this “command center for agentic work,” OpenAI also released a ChatGPT basketball.
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