XTEP Partners with Techcombank Ho Chi Minh City International Marathon on Five-Year Strategic Alliance to Grow Vietnam's Running Community

Sportswear brand XTEP has entered a five-year strategic partnership with the Techcombank Ho Chi Minh City International Marathon to support the growing running culture in Vietnam. The deal designates XTEP as the exclusive sportswear sponsor through 2030.
HO CHI MINH CITY, Vietnam , Aug. 10, 2026 /PRNewswire/ -- XTEP, a global brand built around running, today announced a five-year official strategic partnership with the Techcombank Ho Chi Minh City International Marathon, a premier large-scale running event in Vietnam. Valid from 2026 through 2030, XTEP will serve as the event's Exclusive Official Sportswear Sponsor and Strategic Technical Partner, marking a sustained long-term investment in Vietnam's fast-growing endurance sports landscape.
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